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<h1 style="text-align: center;">invest</h1>
<h2>[WHAT]</h2>
<ol>
<li>] A great essay on investing, the costs and morals of the managed mutual fund industry, how low cost indexed funds outperform high cost actively manged funds, the who, how&nbsp; and why of how the indexed theory originated, how it was proven and the people who did it</li>
<ol>
<li>] TLDR - BUY index based funds, SELL costly managed funds, almost everyone thinks that they can beat the market, most can't</li>
<li>] index fund is ...</li>
</ol></ol>
<h2>[WHY]</h2>
<ol>
<li>] index funds - their performance follows the ebb and flow of the market,</li>
<li>] actively managed mutual funds will not out perform the market in the long term</li>
<li>] actively managed mutual funds are costly in terms of fees that you pay</li>
<li>]</li>
</ol>
<h2>[WHERE]</h2>
<ol>
<li>] <a href="http://www.modernluxury.com/san-francisco/story/the-best-investment-advice-youll-never-get" target="_blank">http://www.modernluxury.com/san-francisco/story/the-best-investment-advice-youll-never-get</a></li>
</ol>
<h2>[WHEN]</h2>
<ol>
<li>] 2008-01-18 -</li>
</ol>
<h2>[EXAMPLE]</h2>
<ol>
<li>]</li>
</ol>
<h2>[HOW-TO]</h2>
<ol>
<li>]</li>
</ol>
<h2>[REFERENCE]</h2>
<ol>
<li>] SRC = hn, <a href="https://news.ycombinator.com/item?id=8575106" target="_blank">comments</a></li>
<li>] <a href="http://www.theglobeandmail.com/globe-investor/investment-ideas/strategy-lab/index-investing/mutual-fund-success-is-predicted-by-low-fees-not-history/article17441151/" target="_blank">How do CIBC mutual funds measure up against its index funds?&nbsp;</a></li>
<li>] https://www.vanguardcanada.ca/documents/case-for-indexing.pdf</li>
<li>]</li>
</ol>
<h1 style="text-align: center;">&nbsp;</h1>