(public).sospep.subjects ~ view article ~ John-Chen-interview-with-Kevin-Michaluk-5-observations-after-lunch

<h1 style="text-align: center;">lunch with john Chen</h1>
<h2>[WHAT]</h2>
<ol>
<li>] Kevin shares his thoughts after a lunch meeting with John Chen, the new Blackberry CEO.</li>
<li>] At the CES 2014 industry trade show, where BB had a limited presence, the BBM team was there to roll out their multi platform BBM and the QNX guys and gals were strutting their automotive wares, and new CEO Chen was on hand and speaking with the media.</li>
<li>] Michaluk along with Mobile Nations' Marcus Adolfsson joining as my wingman &mdash; between the three of us we had a very productive conversation</li>
<li>] Be sure to read Marcus&rsquo; <a href="http://crackberry.com/blackberry-ceo-interview-ces-2014" target="_blank">interview with Chen</a>, which does a great job of capturing the on-the-record discussion from our lunch date and goes into a lot of detail on BlackBerry&rsquo;s near-term strategy going forward.</li>
<li>] As for this follow-up article, I&rsquo;m going to focus on what wasn&rsquo;t said, aka</li>
<li>] my key takeaways</li>
</ol>
<h2>[WHY]</h2>
<ol>
<li>] John Chen has a very good idea of what loyal BlackBerry users want.</li>
<li>] There&rsquo;s no magic bullet in the near-term strategy, and there are going to be different strategies in different markets.</li>
<li>] Looking at BlackBerry as a portfolio of businesses will allow BlackBerry to work on its marketing message and turnaround the negative cloud of sentiment that has become synonymous with the company.</li>
<li>] John Chen will absolutely make the changes necessary to execute on his strategy.</li>
<li>] He&rsquo;s smart enough to know what he doesn&rsquo;t know.</li>
</ol>
<h2>[WHERE]</h2>
<ol>
<li>] <a href="http://crackberry.com/five-important-observations-having-lunch-blackberry-ceo-john-chen" target="_blank">http://crackberry.com/five-important-observations-having-lunch-blackberry-ceo-john-chen</a></li>
</ol>
<h2>[WHEN]</h2>
<ol>
<li>] 2014-01-dd</li>
</ol>
<h2>[EXAMPLE]</h2>
<ol>
<li>]</li>
</ol>
<h2>[HOW-TO]</h2>
<ol>
<li>]</li>
</ol>
<h2>[REFERENCE]</h2>
<ol>
<li>] <a href="/view/person?id=270" target="_blank">John Chen</a></li>
</ol>
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