the end of blackberry as we know it
[WHAT]
- ] by Ryan Caligiuri @ the globe and mail - the end of bb as we know it - Innovate or Die is a new series that focuses on generating ideas to create new markets, products or services that will drive new waves of growth.
[WHY]
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[WHERE]
- ] READ THE FULL ARTICLE
[WHEN]
- ] 2015-02-03
[EXAMPLE- auto summary]
- Late last year, John Chen, CEO of BlackBerry Ltd., came out and openly questioned the value of 'leap' innovations - the kind that set them apart from the competition. Innovation is not about blowing up what works to make something new – it’s about taking what works and making it better.”
- Mr. Chen then went on to promote BlackBerry Classic, citing that by rolling back to what made them great, in addition to new innovations such as BlackBerry Blend and Hub, they would become a stronger player in the market.
- BlackBerry Chief Executive John Chen holds up the unreleased Blackberry Passport and Blackberry Classic devices during the company's annual general meeting for shareholders in Waterloo June 19, 2014.
- BlackBerry is at a tenuous spot because the next set of strategic decisions they make will either continue their slide down into decline or if they are able to develop a leap innovation, then they will restart the momentum of their business curve and ultimately drive a new wave of growth for the company.
- These moves will likely stop BlackBerry's short-term bleeding , but unless they make the decision to invest in a leap innovation, I don't see them returning to the thriving company they once were many years ago.
- Some will be quick to point out that BlackBerry is in fact innovating with BlackBerry Hub, Blend, and the BlackBerry 10 operating system, and the'd be correct.
- BlackBerry can continue to ride it out selling products that brought them to the dance initially, or they can take control of their company's future and generate innovations for their corporate clients that they cannot live without.
[HOW-TO]
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[REFERENCE]
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manual summary
>>> CHEN Innovation is not about blowing up what works to make something new – it’s about taking what works and making it better.”
- Mr. Chen then went on to promote BlackBerry Classic, citing that by rolling back to what made them great, in addition to new innovations such as BlackBerry Blend and Hub, they would become a stronger player in the market.
>>> So is Mr. Chen’s position on innovation right or wrong?
- Looking at BlackBerry on the business lifecycle, I would put them deep in the cost-cutting stage as they made their last round of layoffs less than a year ago, sold off real-estate holding in Waterloo, dumped other non-core assets and partnered with a new handset supplier in Foxconn to reduce manufacturing costs.
PHOTO 
- BlackBerry is at a tenuous spot because the next set of strategic decisions they make will either continue their slide down into decline or if they are able to develop a leap innovation, then they will restart the momentum of their business curve and ultimately drive a new wave of growth for the company.
- It seems like BlackBerry is going back to its core of serving large corporations and governments and while at the same time featuring BlackBerry Classic.
>>> Is this focus and return to their original blueprints enough to restart the curve and drive a new level of growth? I don’t think so.
- These moves will likely stop BlackBerry’s short-term bleeding , but unless they
>> make the decision to invest in a leap innovation, I don’t see them returning to the thriving company they once were many years ago <<
>>> HIS EXAMPLE Phablet The BlackBerry PED leverages the phablet design for easy reading as well as transportation. The PED, which is built solely for sales, incorporates all of the major functions a professional needs to be successful in the field such as a full customer relationship management (CRM), the ability to track and send e-mails, send and sign documents, data mining tools for prospecting, report generation, web conferencing functionality, sales education and more all from the palm of their hand.
But one idea is all it takes. As long as that idea is meaningfully unique,
it can be communicated and be commercialized in an efficient manner – without taking on a great deal of risk – then it has a great chance of restarting BlackBerry’s business growth curve.
comment mine ( from 64 comments @2015-02-05 09:37)
by Greggore +10
Many people don't get it, and then some don't want people to get it.
Do you trust what is installed on your PC, your mobile phone? your tablet? "There's an app for that" sure, complete with malware, spyware and virus's, sometimes right down to the firmware or even the hardware.
Some people don't want to be tracked, monitored or have their identities compromised. Most people shouldn't that is.
Some businesses and governments can not afford to have their data hacked, decrypted or just plan read.
That is what BlackBerry offers. Privacy, security, encryption and protection while still giving the user the same great experience that a smartphone has to offer.
I would't trust an Apple or Google phone to use for me to do my banking on and neither should anyone else.
There is a reason BlackBerry is the gold standard for Governments. BlackBerry knows their clients and knows what they need. They will be around for a very long time because of that.
People who don't get it, just don't get it.
by hairhorn
You missed all the many articles about RIM (as it was called at the time) leaving backdoors for state security agencies.
www.thestar.com/business/2012/04/07/rim_gives_india_access_to_blackberry_messages.html
by Greggor
That was for BB7, not BB10. QNX which is BB10 has changed the game for everyone. Even BB can not provide the decryption keys for their own encryption.
by anonymoususer0
The truth is that None of the mobile OS/ecosystems are "Secure".
All of them have been and will be again compromised by many number of attacks.
If you think BlackBerry is secure then you're the one who is insanely naive and doesn't "get it". It's a marketing ploy.
What does the Taliban use? Modified Android.
Opensource with the ability to modify and harden at will has been the defacto best path to security since the beginning of tech and won't be changing anytime soon.
by Greggor
BB doesn't sell your location and purchasing information to advertisers. BB10's encryption has not been hacked and they do not provide a backdoor for BB10.
Look up the Pwn2Own competition. BB10 was the only phone not hacked at all.
http://www.securityweek.com/mobile-pwn2own-2014-iphone-5s-galaxy-s5-nexus-5-fire-phone-hacked
Look how fast the other phones were hacked. Second place was Windows.
And yes BB10 (the Z30) was there. BB and Google sponsor the event.
by anonymoususer0
Being slightly more secure against some styles of attacks is a long, long way from being "secure".
Yes. It's almost entirely marketing fluff.
If you think that government agencies still using blackberries is a good argument.. I raise my hands.
Greggore
The topic of security is way above your head. Most obvious from your first post and more so now. I would be shocked if you even understand what the term"hacked" in this instance is referring to. Or what relevance it has on the overall security of these devices.
by Greggor
The BB10 OS, QNX has a Kernel of about 100,000 lines of code. Miniscule compared to Android, iOS and Windows. That means literally far far less area's of code to be hacked.
QNX is used in Satelites, Nuclear PowerPlants, PowerGrids, Cars, Trains etc... The main purpose is security.
So while Windows OS is 25 GB with literally billions and billions of security holes still undetected and Windows came second best at Pwn2Own (and no it's not just a marketing ploy, these are actual hacks), the BB10 device was not hacked, taken over, compromised or any information retrieved by the hackers.
The Police hate BB's, yet use them. They hate them, because if there is a password on them, good luck. With a click on the BB website, the entire device is wiped, SDCard too.
Anything encrypted on them, is not accessible. The NSA only broke BB6's encryption 3 years ago which was a much lower and far less secure encryption level than BB10.
If you don't believe me, read this article
http://www.zdnet.com/article/blackberry-10-forget-about-the-phone-its-the-os-that-really-counts/
Even ZDnet knows but they hate to admit it
That was for BB7, not BB10. QNX which is BB10 has changed the game for everyone. Even BB can not provide the decryption keys for their own encryption.
That was for BB7, not BB10. QNX which is BB10 has changed the game for everyone. Even BB can not provide the decryption keys for their own encryption.
by Mr Canada +3
BlackBerry's biggest problem in the consumer space is the retail channels.
exampe I have been to four different mobile outlets in the past year and asked if they had any BlackBerry accessories for my Z10. Every outlet told me that BlackBerry's were discontinued and werent being made anymore; then they tried to get me to buy an Android phone - despite that I wasnt looking for a phone at all. Once I was switching providers and when I consistently refused to switch from my BlackBerry, asked me what it was that I liked about the thing. I showed him the amazing predictive keyboard and the hub, and he was dazzled. And this is a mobile phone salesperson.