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tnt - 08-13

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1. [00:00] how swiftkey built the worlds smartest keyboard and soared to the top of the app economy
1. ] long form article by Steve Ranger (todays guest co host) @ TechRepublic, 150 people working on the app, swype and predictive intelligence, what's coming up next for the keyboard including their ios keyboard,
2. [03:00] samsung announce new Galaxy Alpha designs  w/Roger Cheng @cnet.com
1. ] some analysts downgrading stock because of lower profits
2. ] new Galaxy Alpha line, the first time for Samsung phones built with metal, looks very similar to an iphone
3. ] one of the knocks against Samsung has always been it's plasticy cheap build quality of some of its models
4. ] unusual that they would come in with a phone so similar to an iphone for its first metal phone,
5. ] its harder to build a phone with metal, because of reception issues 
6. ] a bit of an experiment, maybe ??
7. ] analyst calling for changes in smartphone strategy, Samsung is trying to be everything to everyone,
8. ] getting squeezed, problems on low end, lost lead in china and india, losing grip on asian market
9. ] so far all profits in the market have gone primarily to apple and samsung, samsung profits have been dropping the last few quarters, but they are still profitable
10. ] why can chinese companies mfg similar quality phones at lower costs,
11. ] samsung does mfg in S.Korea
12. ] Chinese have lower labour costs, priced more competitively, Samsung unable to match pricing
13. ] Korean gov is investing in 3D printing, maybe Koreans seeing the writing on the wall for the future, too hard to compete with chinese in electronics mfg
14. ] this model has the upgraded metal casing /design, but the internal specs on the device are mid range
15. ] announcement in September - expected -  note 4, another smartwatch, occulus VR set
3. [16:00] This is Samsung's VR headset, revealed for the first time w/Chris Ziegler @ theVerge.com
1. ] this is more like googles cardboard project then the Occulus Rift 
2. ] insert your smartphone into the headset and use the display of the smartphone as the 3D display
3. ] download the app, then you get an amazing VR experience
4. ] samsung project looks a little more sophisticad then googles
5. ] has micro usb port,
4. [00:00] Another onePlus marketing blunder
1. ] contest to write their logo on your skin and then get judged on the website
2. ] was considered to be a sexist and insensitive campaing 
3. ] contest was then pulled down
4. ] a marketing "train wreck", and not the first one for their marketing department
5. ] a great phone, super device for the price, 
6. ] company has a lot too lose, has so much going for it now because of its product
7. ] ? the company culture
8. ] company launched initially, was pete lao @ oppo, striking out on "his own" to create a new smartphone
9. ] then it emerged in 2014-04 that company is actually owned by oppo 
10. ] the OnePlus One phone is very similar to the Oppo find 7
11. ] then their first marketing blunder, was the "smash your phone" promo
12. ] there is still a place in the market for a phone that is unlocked, high quality, great price, this is (currently) the best phone for $300, 
13. ] at this point the phone would sell itself, they just need to release it
5. [00:00] twitter - promoted VIDEO content
1. ] a mistake or a 'user hostile' feature
2. ] twitter maybe better off investing in analytics
3. ] better tools for businesses that use twitter,  
6. [00:00] korean woman harrassed and pressured by smartphone retailers
   
1. ] example of intense marketing in korea for smartphones
7. [00:00] amazon local register, the square competitor from amazon
   
1. ] 2.5% per transaction rate vs 2.7% rate for square
2. ] early bird incentive of 1.75% for merchants that sign up before 2014-10-31
3. ] another example of amazon competing in everything
8. [00:00] follow up: on uber VS lyft, apples siri VS police
   
1. ] uber is now claiming lyft employees are ALSO cheating uber
2. ] apples siri interrogated by police

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ID: 3818

NAME: tnt-08-13

DESCRIPTION: [30:00] VIDEO-SUMMARY-show-1070 - ] Samsung announces new galaxy alpha designs ] Samsung VR headset revealed ] OnePlus One marketing #fail - take 2 ] twitter's new promoted video ] amazons new square competitor ] followUp uber VS lyft

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PRIORITY: -5

OWNER ID: 75

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